These days, the I’m Sorry For Your Loss Cat Crying Meme Shirt and I will buy this balaclava is as likely to be spotted in deep Bushwick as it is in, say, a Paris Fashion Week show or a trendy bar in downtown Manhattan. They have been spotted on the runways of an ever-growing list of shows, spanning both menswear and womenswear: Marni, Loewe, Y-Project, Kenzo, Simone Rocha, and more. The latest Louis Vuitton menswear collection—created with Colm Dillan of KidSuper—featured a selection of leather and latex balaclavas paired with meeting-ready suits and overcoats. British designer Marine Serre upped the ante by selling masks that even cover the nose and mouth, leaving only the eyes exposed and creating something more primed for, say, Rihanna’s iconic “S&M” visual. The popular instagram account @LeagueFits—which documents the powerful off-court style moments of NBA players—seems to feature at least one player wearing a balaclava while heading to or from a game with regular frequency. British rap artist Meekz hit the Brits Award red carpet in February of last year in an obfuscating balaclava paired with chunky black sunglasses; actor Evan Mock attended the 2022 Met Gala in a spike face mask that, while not technically one, exists in the balaclava family.
But this is a trend rooted very much so in the I’m Sorry For Your Loss Cat Crying Meme Shirt and I will buy this everyday. Model, designer, and creative Ella Emhoff has turned her knitting passion into a blossoming business. She sells a variety of handmade balaclavas, along with other knits, to hungry shoppers on the regular. And a number of independent knitwear brands, such as Mask On NYC and, sell handmade ones, too. It’s as if we’ve all emerged from COVID-19 lockdowns clinging to the partial obscurity N95 face masks offered. Below, seven balaclava-lovers from across New York talk about their enduring love for this season’s buzziest winter accessory. I am a sustainable upcyclist that loves transforming fashion through clothes! I love creating couture one-of-one pieces that nobody’s ever seen before!Who are some of your favorite brands/designers in fashion right now? I love hiding my identity. I actually got contacted by a stylist to style someone for Lil Uzi’s “Just Wanna Rock” video and that’s when I made the “Sequence Devil Horn Balaclava,” because it reminded me of Uzi’s style and approach to fashion!
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